Product configurators – the logical companion to quote automation.

We build configurators for products with variants, dimensions, rules and CPQ workflows. They plug directly into the same automation pipeline that handles your inbound inquiries — from customer selection to structured quote, without manual handoffs.

Configurator focus areas

Wedding Ring Configurator

Photorealistic 3D ring configurator: precious metals, band profiles, stone settings and live diamond sparkle in the browser.

Wedding Ring Configurator

Fence Configurator

For fence types, dimensions, gates, posts, corners, accessories, material lists and quote logic.

View fence configurator

Multiwall Polycarbonate Configurator

For sheets, profiles, dimensions, roof details, accessories, material lists, pricing and quote PDFs.

View polycarbonate configurator

Custom Configurators

For technical products, variants, CPQ processes, quote logic, product data and system integrations.

View custom configurators

Connection to AI automation

Configurators become stronger when combined with AI automation:

  • inquiry emails become configuration drafts automatically
  • product data is maintained without manual effort
  • quote drafts are prepared and sent
  • documents and material lists are generated on demand
  • follow-ups and status updates run without intervention

A configurator is not a stand-alone tool — it is the front end of a complete quote-to-order pipeline.

Why configurators matter

A good configurator is not just a nice interface. It reduces consulting effort, prevents invalid combinations, speeds up quoting and makes product logic usable for customers, sales and back office teams.

Configurators are especially useful when:

  • products have many variants
  • dimensions, accessories or rules matter
  • quotes are calculated manually
  • customers need guidance before purchase
  • material lists or bills of materials are needed
  • sales and shop should use the same process
  • product data comes from ERP, PIM or spreadsheets

Typical functions

  • step-by-step configuration
  • variant, rule and plausibility checks
  • pricing and discount logic
  • material lists and bills of materials
  • quote PDF and print view
  • cart or inquiry handover
  • CRM, ERP, shop or PIM integration
  • admin area for products, prices and rules
  • 2D/3D visualization when it adds real value
Free · 20 minutes · No obligation

Want to see if a configurator fits your process?